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Future.‌ Made.‌Today.

Structural changes shape our time. This changes markets, business models, the way we operate and, in particular, the company itself.

AS A MANAGER ON DEMAND I COMMERCIALIZE YOUR HIGH TECH DEVELOPMENS TO SHAPE YOUR  PROFILE IN NEW MARKETS AND BUSINESS FIELDS WITH THE RIGHT BUSINESS MODEL AND MARKETING.

With 1/3, change projects are the most common reason for using interim managers.

Leadership Study Helmut Schmidt University/Management Angels, Interim Leadership Success 2015

DRIVEN BY CUSTOMER VALUE

Strong in concept and implementation

Whether resilient strategy and implementation, I always think in terms of the overall picture and consistently from customer and market perspective.

Goal and result focused

Without personal agenda only the task counts.

Objective

I assess situations from the outside and initiate measures and projects impartially.

Flexible

My skills, trained through a multitude of challenges and projects, are temporarily available as needed, with results right from the start.

Experienced

Expert knowledge paired with management competence and proven in a variety of clients and mandates at home and abroad. Strong in management and communication in interdisciplinary and international cooperation.

Decision-makers predominantly assess the assignments of interim managers as good and very good – despite the often difficult initial situation.

Leadership Study Helmut Schmidt University/Management Angels, Interim Leadership Success 2015

Business models, products and services today are part of a value network and systems within systems

  • Strategy for New Markets, Market Access and Development
  • Business Model Generation and Innovation Management
  • Customer Experience Journey Design and Management
  • Classical and lean-agile Product and Project Development as well as Management
  • Transformation and Change
  • Internationalization, international projects
  • Crisis management and project rescue

Interim managers can implement change projects more easily than executives with many years of permanent employment.

Leadership Study Helmut Schmidt University, Interim Leadership Success 2015

BUSINESS IS DRIVEN BY RELEVANCE

  • Experienced division manager of product management and overall marketing in internationally operating companies, corporate groups and medium-sized businesses in technology
  • Entrepreneurial with 20 years of experience in market-driven product management
  • Long-standing active in establishing and expanding leading market positions in existing regions and new, demanding high-tech markets with a focus on Asia
  • Sales-oriented marketing for the development and control of market access, sales channels and structures with a focus on long-term market leadership and profit maximization
  • Industries: Technology, processing devices in high-tech material R&D and production, Life Science, Medical Technology, Dental, Transportation/Logistics, New Mobility, Trade

FRIEDERIKE ABRESCH

MANAGER ON DEMAND Product and Market Development

+49 – 157 – 58 53 13 65

Nasdaq listed Bio Tech Company – Interim Director Covid Projects, Rostock

  • Team building, development and management, professional and disciplinary leadership
  • Complex Project Lead
  • Met time critical targets in implementing test infrastructure, test methods and AI driven analytics

GROUP MEMBER FOR OPTICAL AND OPTOELECTRONICS MEASUREMENT TECHNOLOGIES. Consulting on company and product strategy. Digital business models, product and service development e.g. for autonomous transport robots in intra-logistics, Tholey

  • Customer and market analysis, analysis of customer value chains and customer experience
  • Derivation of business model options in the value network
  • Roadmapping
  • Procurement market analysis

Company in DENTAL CHEMISTRY, DENTAL SYNTHETICS, LIFE SCIENCE, DIGITAL PROSTHETICS. Organisation and realization of an international launch for a new 3D-printed business model for dental prosthetics, Digital Prosthetics Division, Hamburg

  • Strategic market cultivation
  • Development and introduction of a global marketing concept based on Customer Journey to adapt marketing for a new business model in 3D-printed dental prosthetics
  • Roll Out in China, US, DACh and UK
  • Support and Service concept and implementation
  • Adjustments in organization and processes in IT and operations
  • Moderation and leadership of the transformation process

RAILWAY COMPANY. Consulting in product and brand strategy, department of Marketing and Product Management, Frankfurt

  • Concept for differentiation logic and repositioning IC/ICE
  • Preparation Concept Test and Migration Planning

Company for LOCAL TRANSPORT, MOBILITY AS A SERVICE MaaS, SHUTTLE and SHARING OFFERS. Interim Head of Product Management, Product, Market and Business Development Division NEW MOBILITY, Frankfurt

  • Portfolio and project planning platform-based business models
  • Leadership and development of employees from product and project management, legal and funding
  • Reorganization of organizational and operational structure agile product development and realignment
  • Positioning of product management as a central control unit in an agile restructuring according to SAFe®/Scaled Agile Framework
  • Supporting the change process through working in the LACE team/Lean Agile Circle of Excellence

Market leader GRILLING DEVICES EMEA. Head of Product Management Accessories, reporting line to the USA, working language English, industry CONSUMERS, OUTDOOR LIFESTYLE, Berlin

  • Strategic portfolio and project planning, 110 million Category
  • Interface management of internal stakeholders (EMEA, USA) and external service providers
  • Go-to-Market Planning and Re-Launch Concept EMEA

SPECIAL PROCESS ENGINEERING company in material development and MEDICAL TECHNOLOGY. Division Head of Marketing, Norderstedt

  • Market and business segment development in R&D-driven, international technology markets such as IoT and Printed Electronics
  • International Price Management B2B
  • Development and control of sales partners focus on Asia and USA. e.g. reorganization of sales and service partners in China. Development of the sales region Singapore, Malaysia and Indonesia
  • Targeted development of the technology brand as part of the niche market strategy
  • Disciplinary leadership staff China. Professional leadership of interdisciplinary teams, national and international, internal and external

I worked with Friederike Abresch on the launch of our new digital hybrid offering for the design and manufacture of 3D-printed dental prosthetics. Ms. Abresch immediately grasped the initial situation and problems and, in a very short time, initiated a new, interdisciplinary process model for global marketing and long-term market development. Together with the specialist departments involved, she developed the content, organisation and processes. This has enabled her to bundle resources and competencies efficiently and customer-oriented across all departments, and not only for the time-critical, international launch. Ms. Abresch very quickly built up acceptance among the relevant management levels and teams for cross-departmental cooperation. I am more than satisfied with Ms Abresch’s approach and work results and enjoy working with her again at any time.

Britta Meister-Petuker, Head of Product Management Digital Prosthetics, DMG Dental Material Gesellschaft mbH, Hamburg

Friederike Abresch has been in charge of the Product Management and PMO department as interim manager for more than 8 months. In this time, which was marked by a contentwise and cultural upheaval …. she has made a significant contribution to the strategic orientation of platform-based product strategies … She has repositioned the team in the company-wide transformation process as the heart of the company – supported by an unrestricted relationship of trust on the part of her employees and supported by her intuition for the individual strengths of her employees.

Claus Grunow, Vice President Business Unit Development New Mobility, DB Connect GmbH, Frankfurt

In my role as CIO of Deutsche Bahn Connect GmbH, I got to know and appreciate Friederike in her function as interim head of product management, … She has, amongst others, played a decisive role in the agile transformation and introduction of the Scaled Agile Framework (SAFe®), in which product management plays a central role… In this complex phase of change and transformation, she succeeded in building product management into a cooperative and self-confident team, which she led with a great deal of personal commitment and participation. By linking conditions and methods, classical and agile procedures in everyday life as well as a great deal of commitment in the change process of the organisation, she has made a major contribution to the success ….

Dr. Volker Serfling, CIO, DB Connect GmbH, Frankfurt

“I truly enjoyed working together and hope that we have a chance to ‘cross paths’ again in the future. Your professionalism, great collaborative approach & strong experience are truly impressive.“

Steven Kohler, Vice President Global Product Management, Weber-Stephen Products LLC, Palatine Illinois

“I really appreciate you taking the reins on the Accessories category for EMEA these past several months. Not only the endless day-to-day firefighting, but taking the lead on the forward-thinking … initiative.“

Tom Fuller, Director EMEA Product ManagementWeber-Stephen Products LLC, Palatine Illinois

„I was thrilled to have a true marketing professional … within the company. Her influence has been invaluable … Her ability to view global market places and identify strategic segments … enabled her to create a platform where information and customers can be shared. Her evaluations of technology trends have broadened the customer base … Ms. Abresch is capable of both, vision and implementation.“

Linda Durbin, Exakt Technologies, Inc., Oklahoma City, Oklahoma

FRIEDERIKE ABRESCH

MANAGER ON DEMAND Product and Market Development

0157 – 58 53 13 65

PRIVACY POLICY

PERSONAL INFORMATION WE COLLECT

We collect various categories of Personal Information in connection with the Services. If you submit an inquiry or question via an online form or email to our website, we collect your name, email address, or other Personal Information contained in your correspondence, including information shared in a résumé, or CV. If you receive or participate in our executive, board search or leadership consulting services, we collect your name, title, professional and personal contact information, demographic data, results of any assessment, survey, or questionnaire you complete, compensation, employment objectives, memberships, community involvement, details in your curriculum vitae (including your educational background, work history, and other qualifications), language skills, job performance, reputation, responses to interview questions, and financial details (to coordinate and reimburse for travel), which we collect from you or third party sources such as online searches, professional contacts, and your employer (only for our leadership consulting services). If you are a client or potential client, we collect your name, contact details, title or position, products or services requested, or other information that you provide including via online forms or email correspondence. Unless required or authorized by law, we do not process sensitive Personal Information about you, unless you have affirmatively consented to this processing.

INDIRECT DATA COLLECTION AND COOKIES

This website automatically collects certain device information such as your IP address, unique device identifier, Cookies (as discussed below), geographic data, country, browser, device operating system, application version, language settings, and pages that have been shown to you. Note, however, we do not consider this device information to be Personal Information except where we link it to you as an individual or where applicable law requires.

This website also uses small text files called cookies, tags and other tracking technologies (collectively, „Cookies“), which are stored on your device or browser. As discussed in detail below, we use Cookies to provide our website, gather information about your usage patterns when you navigate this website in order to personalize your experience and to understand how visitors generally use our website in order improve our website. We also allow certain trusted partners to place Cookies on our website to collect information about how you interact with our website and other websites you visit. The information collected from these Cookies is used to provide advertising on other websites based on your interests, also known as interest based advertising. We also use these Cookies to determine how effective our advertising efforts are in order to improve the advertisements you see.

THE COOKIES ON OUR WEBSITE ARE GENERALLY DIVIDED INTO:

Strictly Necessary Cookies: Cookies that are necessary in order to operate our website, such as maintain the security of the website. These are session Cookies that are erased when you close your browser.

Analytical/Performance Cookies: Cookies that allow us to recognize and count the number of people who visit our website and understand how such visitors navigate through our website. This helps to improve how our website works, by ensuring that visitors can easily find what they are looking for on our website. These Cookies are session cookies which are erased when you close your browser.

Functional Cookies: Cookies that improve the functional performance of our website and make it easier for you to use, including that you have previously visited our website in order to maintain your language preferences. These Cookies qualify as persistent Cookies, because they remain on your device so we can provide the same experience during your next visit to our website.

Targeting Cookies: Cookies placed by trusted partners which we use to understand how visitors interact with our website and other third party websites you visit, including the pages you have visited and the links you have followed, in order to show you advertisements based on your interests (also known as interest based advertising). These Cookies qualify as persistent Cookies, because they remain on your device for us to use during a next visit to our website.

COOKIE CHOICES

You can review your Internet browser settings, typically under „Help“ or „Internet Options“ for options you have to block certain Cookies. To learn more about Cookies used for interest based advertising, and to exercise certain choices you have regarding these Cookies, please visit the Digital Advertising Alliance, Digital Advertising Alliance-Canada, European Interactive Digital Advertising Alliance as applicable, or the Network Advertising Initiative. Please also visit the following specific links for additional information and choices on certain Cookies:

Google Analytics – to analyze how you use our website

Please note that by opting out of certain cookies, you will not be able to access important functions or enjoy certain conveniences of this website.

HOW WE USE PERSONAL INFORMATION

We may use Personal Information to respond to your inquiries and answer your questions about our Services. We may use your Personal Information in order provide and improve the Services, such as sourcing, identifying, assessing, and retaining talent for executive or board positions and teams, sending you executive or board positions that may be of interest to you, assessing leadership teams and organizations in efforts to improve their performance and culture, providing advisory guidance on needs and trends for our clients, and sharing thought leadership that may be of interest to you. We also may use Personal Information for the purposes of securing our website and IT systems and other business administration purposes, including as necessary to meet our legal and compliance obligations or in connection with regulatory inquiries, audits, legal claims, subpoenas, warrants, or other government/judicial processes or requests.

Some jurisdictions require that we explain the legal bases we rely on to collect, use, and share your Personal Information. We rely on several different legal bases to use your Personal Information, including: (i) as necessary to perform a transaction (in order to respond to your request, such as for information about a specific Service); (ii) as necessary to comply with a legal obligation (such as when we use Personal Information for record keeping to substantiate tax liability); (iii) consent (such as to send marketing or certain cookies, and process sensitive Personal Information); and (iv) necessary for legitimate interests (such as providing, maintaining, securing, customizing, and improving the Services we provide to you). We also process information about you in an anonymized and non-attributable form for research and development purposes. The specific legal bases depends upon the Personal Information at issue and the context under which the information is collected. If you have questions about or need further information concerning the legal bases we rely upon to process your Personal Information, please contact us as detailed below.

DISCLOSURE OF PERSONAL INFORMATION

We share Personal Information with our subsidiaries and affiliates worldwide in connection with the performance of our Services in accordance with the conditions of this Privacy Policy.

We also disclose Personal Information to third party service providers, such as auditors, information technology providers or referees in order to provide the website or Services to help support our business operations. We also share Personal Information with our clients as necessary in connection with an executive or board search for opportunities that we believe are of interest to you, as well as in connection with providing advice or assessments in connection with our leadership consulting services. We reserve the right to disclose Personal Information in connection with the sale, assignment, or other transfer of all or part of the business, or where we believe such disclosure is required by law or is appropriate in connection with any legal claims, subpoenas, warrants or other government/judicial processes or requests, as well as to protect visitors or the company, or to comply with applicable law. We do not sell or rent your Personal Information.

SECURITY OF PERSONAL INFORMATION

Lyravox Gerätemanufaktur GmbH & Co. KG maintains reasonable technical and organizational measures to protect Personal Information from loss, misuse and unauthorized access, disclosure, alteration and destruction. To the extent that we disclose Personal Information to clients or third party service providers, we require that such third parties also maintain reasonable security and confidentiality measures and use the Personal Information in accordance with our instructions and applicable law.

CROSS BORDER TRANSFERS

Your Personal Information may be stored and/or processed in countries that do not provide the same level of protection for Personal Information as the data protection laws of your home country. We take appropriate steps, where required, to provide appropriate safeguards for Personal Information to be transferred, including, among others and as applicable, standard data protection clauses adopted or approved by the European Commission together with binding and enforceable commitments. Where required by law, you can request a copy of such safeguards by contacting us as detailed below.

RETENTION

We typically retain Personal Information related to marketing activities for as long as you accept marketing communications from us, and upon request, we will securely delete your Personal Information so that you can no longer be identified from it, in accordance with applicable law. For Personal Information that we collect and process for other purposes, as described above, we typically retain such Personal Information for no longer than the period necessary to fulfill the purposes outlined in this Privacy Policy, and as otherwise needed to address tax, corporate, compliance, litigation, and other legal rights and obligations, after which we will securely delete and/or take steps to properly anonymize your Personal Information.

ACCESS TO PERSONAL INFORMATION – DATA SUBJECT RIGHTS

Lyravox Gerätemanufaktur GmbH & Co. KG wishes to maintain Personal Information that is accurate, current, and complete. To opt out of marketing communications from us, please follow the instructions detailed in our communications to you.

Where required by applicable law, you have the right to obtain confirmation that we maintain certain Personal Information about you, to access the Personal Information we have about you, and to correct, port, delete, block or withdraw consent to the processing of certain Personal Information (without affecting the lawfulness of processing based on consent before its withdrawal), by contacting us as detailed below. In particular, you have the right to object to our use of your Personal Information, such as receiving executive or board openings. Please contact us below to exercise such rights. Please note that we need to retain certain Personal Information as required or permitted by applicable law.

LINKS TO OTHER INTERNET SITES

The website provides links to other third-party internet sites. Despite these linkages, this Privacy Policy applies to our Services only. Please read the privacy policy of each unrelated internet site that you visit. Lyravox Gerätemanufaktur GmbH & Co. KG is not responsible for the privacy practices of such Internet sites.

CHANGES TO OUR PRIVACY POLICY

Lyravox Gerätemanufaktur GmbH & Co. KG reserves the right to change or amend Privacy Policy from time to time in its sole discretion, as permitted by applicable law. If we make a material change to this Privacy Policy, we will post the revised policy on this web page, and obtain your consent if required by applicable law. Nothing in this Privacy Policy is intended to create an agreement or contract between Lyravox Gerätemanufaktur GmbH & Co. KG and any person or entity using this website or providing any Personal Information.

CONTACT INFORMATION

If you have any questions about this Privacy Policy, please contact f@abresch-interim-leadership.de or by postal mail at:

Friederike Abresch
Dipl.-Kffr.
Zesenstraße 5
22301 Hamburg-Winterhude
Germany

Phone: 0157-58531365
Email: f@abresch-interim-leadership.de
Homepage: www.abresch-interim-leadership.de

IMPRINT

Friederike Abresch
Dipl.-Kffr.
Zesenstraße 5
22301 Hamburg-Winterhude
Germany

Phone: 0157-58531365
Email: f@abresch-interim-leadership.de
Homepage: www.abresch-interim-leadership.de

Steuernummer: DE252948914

Concept and graphic: Astrid van Calker www.van-calker.com

 

Copyright

The Text, Picture and Design rights lie with Sprang Ventures UG or the Designer/Photographer. Copying Design out of the website, texts or pictures is prohibited without written consent.

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